The Food Cycle
Branding for a farm + brewery + distillery based in New York City
Objective:
Create a recognizable brand identity for a farm + brewery + distillery based in New York
Team VoR:
Voice of Reason: A collective of freelancers with a collective creative vision.
My role as an art director was to develop visual guidelines and implementation of design and branding.
Challenges/Process:
Developing the Camps Road, Neversink, and Kent Falls in unison while also developing one unifying brand logo to represent all three.
The process is on going and unfinished to date. Once product line is ready for launch, packaging design will be put into production.
